ABOUT ME
I HAVE A LITTLE
STORY TO TELL YOU
I got my first taste for travel at the tender age of six on a Venezuela-bound flight from Buenos Aires. There was an emergency landing in Rio, there was a hotel room courtesy of Pan Am Airlines, and the beginning of my passion for exploring—and eventually for writing.
THE STORY CONTINUES
Originally from Buenos Aires, I spent my adolescence in Boston and Amherst, studied in the UK, and backpacked across Europe before landing in Chicago, where I worked at the Tribune.
Two miserable winters later, I relocated to Los Angeles where I landed a job at Sony Pictures working as a content producer on their films and TV shows. I also worked at a start-up e-commerce site, at the LA County Museum of Art (LACMA), and at Yahoo! all the while sharpening my writing skills.
Throughout my journey, I've developed a unique storytelling approach that drives relatable and engaging narratives. My extensive experience in editorial work, social media, and marketing communications has equipped me with the knowhow to create compelling content that resonates with audiences and drives brand loyalty.
APPROACH
PASSION
I'm obsessed with crafting stories that resonate.
INNOVATION
I embrace new trends and technologies to stay ahead of the curve.
COLLABORATION
I value the power of teamwork and the importance of partnerships.
INTEGRITY
I uphold honesty and ethical standards in all aspects of my work.
AUTHENTICITY
I believe in fostering genuine connections and honest conversations.
EMPATHY
I approach the work with an open heart, ensuring my work inspires and engages.
CLIENTS & PARTNERS
I'm a journalist, copywriter and forward-thinking storyteller able to weave business goals into clear and actionable narrative and language. I'm a dot connector and boundary pusher.
Creative teams trust my input; business partners have faith in my strategic knowhow. I ground the work in what’s needed now while keeping an eye in what could be.
I have a passion for nurturing relationships with clients and use that harmony to align partners around a vision.